Package materials
Liquid cardboard is a new and very friendly material that is manufactured using a high content of recycled paper fibers. We can say that this is a sustainable material because it is made by recycled papers that are enviro-friendly.

A little twist from here a little swirl to the right and you can make the most effective packages. it is extremely durable , high-performance, innovative and lightweight natural material.
icons, symbols and signs
Icons:
these are the mac icons….for personal use:either for listening to music or writing a note, taking photos or looking to the calender or scheduel of the day. it is easy to know their meaning and they all match together as one set:same color,same feeling…
Pictograms:
Logo design must not only be an object or an image, a process or a mixture of colors and shapes, and they can also be icons,symbols or signs.
We’re seeing a strong trend towards integrating meaningful icons, the kind of icons that encompass the essential values of the brand, its message and its market position – in condensed form. Pictograms are the backbone of non-verbal multicultural communication. As they were taught in college, classically-designed pictograms are the perfect vehicles for companies desiring to communicate the message of “Here I am” instead of “let me tell you about my company.”
Sometimes the purpose of pictograms is to convey basic community values.
Pictograms date back many years, but they became popular at a time when service industries like aviation, urban planning and public parks had to provide citizens with important and helpful information in a language that was universal. If logo designers made use of pictograms, they had to make sure that they were just as effective.
Visual cues are key in pictograms. The logo must project itself as a natural and clear message to audiences. It should not give the impression that one needs a visual detective to de-code its elements. Pictograms put less pressure on viewers when it comes to deciphering a message; nevertheless logo designers must not neglect the aspects of aesthetics, originality and timelessness.
Ideograms:
Pictograms:

Symbols:
Sally khoury
When i first looked at sally’s paintings i couldn’t stop analyzing how they are painted…the use and mix of color in a very classy way …keeping her paintings very attractive, very close to reality, very flowery and full of life.
www.sallykpaintings.com
Ads
Look at the name and the campaign, without spoonfeeding it communicates the message immediatly. They used two methods for generating ads:
- Without words: we get the message that the product is a hand made bracelet without any slogan or words or something…
- omission and suggestions: where the hand replace the product just to show us that it is hand made.
It captures the perils of mindlessly using multinational advertising templates in a country like India.
they used one method:
- Turn it right around: They showed the negative instead of the positive in this ad).
It is a ad for the jeep infinity(260 horsepower G35.Coming march 1) Accelerating the future.
they used 1 method for generating ads:
- Comparative juxtaposition: they showed something completely unrelated to the product.
Anne Geddes: professional photographer
I am fascinated by the work of Anne Geddes. She is one of the most respected and successful professional photographers in the world. Her award-winning of babies are visual representationsof her deeply held belief that we must protect, nurture and love all children. Her work has been published in 79 countries, her books has sold more than 18 million copies worldwide, and translated into 23 languages. Among her titles:
- My first 5 years.
- Down in the garden
- Littles thoughts with love
- Until now
- Pure
- Miracle
- Labor of love
Joachim Sauter
Artist director of the Art+Com, Berlin.
Graphic designer and film. He was fascinated by the potential of conmputing, so he co-founded Art+com in 1988. He focused on interactive, intelligent and dynamic surfaces of objects and architecture. His work enable the person to interact with the work, with the peice of art he’s looking at, either the image can look destorted, dissolved or projected into someone to symbolize his inner feeling.
Jeanne Verdoux
Illustrator, film maker and graphic designer. She loves to illustrate and then put it on screen. She loves being able to make an animation or mx hand-drawing with type.
She said:” In the future, new media will not be new anymore. Media will not matter. There will be infinite possibilities to create and ditribute images.then will float from screen to screen. The graphic designers will always remain the creators of images, but we use technonology to develope these ideas in a new way.
Line drawings on paper of random people and common objects, her work explores the magic and humour underlying everyday life.
Because reality has multiple faces, she uses various media: ink, wire, video, sound.
Images are created to provoke a smile or a tear, to share an emotion.
Yuko Nakamura
In Tokyo. He was an engineer inspired by the work of John Maeda. He tried to create fluid, sensational and realistic images.He said:”There’s usability but there’s also joy; there’s that simple fun of being able to touch and feel, and that can draw you deeper into a web experience.”
John Maeda
John Meada is a part artist, part computer scientist and part educator. He’a a leading figure in digital art and graphics.
He played a major role in the crossover between books and computers, experimenting screen-based work.
Toshio Iwai
Born in japan, he was the first exploring the integration of sound and image as an interactive, new experience.
He played with videao projections to create and animate a creature with sound and lightOn the plus side, he has worked in television, music performance, museum design and digital musical instrument design.
Iwai visualized an image of a piano played by light. Audience members operate a trackball to draw lighted dots on a grid. The flashing dots move, and as soon as they come close to the piano they accelerate and strike a key. With the sound of the piano, a three-dimensional figure pops out of the keyboard. The audience-drawn shapes play the actual piano. The sound then produces colors and figures. This is not a digital sound, but the sound of an acoustic piano controlled by computer. Combinations of computer graphics, liberated from the feel and weight of a grand piano, merge and integrate the elements of our real physical body and virtual body, which makes this work truly innovative.









